ONETWO

ABOUT ONETWO

About who we are.

ONETWO

ONETWO is a next generation creative hub specializing in design and brand development. Though we are based in Amsterdam, we have an international focus. We enjoy working with start up companies who are conscious or would like to become aware of the importance of creativity and good design. What about ONETWO and you?

WHY WE EXIST

People have more choices and less time than ever before. If a business can't find a way to cut through clutter and get connected it simply won't survive. ONETWO proposes creative solutions and meaningful design based on your company's true identity resulting in a more authentic way of presenting visual communication in order to attract people.

WHAT WE BELIEVE

Identity is not primarily what makes you visually different than the rest. For us, identity is what makes you feel you are you. Your unique power that characterizes you and the driving force that makes you continue doing business day in and day out. Your identity becomes more and more powerful when you are able to be more meaningful to others using your unique power as a starting point. We thrive on working side by side with our customers searching for those things that make them unique in order to make their identity their real power. ONETWO and you!

WHAT WE OFFER

We convert your undiscovered identity power into a strategy and/or a design and help you put it into practice.

WORKING TOGETHER

One, two and who else? ONETWO is a next generation hub. This means we work according to the "Hollywood Business Model," creating handpicked teams on a project-by-project basis. Depending on the specific needs of each project, we can collaborate (if necessary) with international partners and resources without creating unnecessary overhead derived from current technology. Would you like to become a partner in ONETWO? Contact us at info@onetwoandyou.com for more information.

WHY NOT ONETHREE?

Sjaak Zoon, the founder of ONETWO, was born with two fingers that were joined together as one. Syndactyly is a medical phenomena (from the Greek 'syn' =together and 'dactyly'=finger) in which two or more digits are fused together. Around the age of 6, his left ring finger and middle finger were surgically separated and from that time on, his one "joined finger" became two separate fingers. Sjaak still likes them to work together, so what about ONETWO and you?

purity spa

PURITY SPA

Title
San José - Costa Rica
website

Purity Spa is a new company offering body treatments, aesthetic treatments and massages. Purity Spa's core values are peace, tranquillity and mental healing. ONETWO developed their visual identity, logo design, stationary, signing, price lists and several promotional items. In addition, we also gave them general advice on the brand's architecture, advertising and promotion.

qimar

QIMAR

Title
Antwerp, Belgium
website

Qimar is a Belgium company that provides underwater solutions to the maritime and offshore industries. ONETWO helped them with their name and the development of their visual identity.

havaianas

HAVAIANAS

Title
Barcelona - Spain
Email

Havaianas is a worldwide Brazilian sandal brand. ONETWO did promotional photo shoot for one of their stores in Barcelona and advised them on online solutions for their website and webstore.

pm!

PM!

Title
Utrecht - The Netherlands
Email

PM! stands for Paul Miltenburg, the owner of a process management consultancy. ONETWO developed his visual identity. Working together, we defined three different creative 'routes' that represented his business, one of which was later chosen and the stationary was further developed.

detail management
group

DMG

Title
Utrecht - The Netherlands
Email

Detail Management Group in Leusden (Utrecht) is a franchisor for two leading painting and decoration chain stores in the Netherlands. ONETWO helped them with their online communication strategy. Advising was also given on the design development of their private label 'Dimago'.

al ard

AL ARD

Title
Valencia - Spain
Email

Al'ard Agro-Espai is a new center in the Valencian countryside working in the cultivation of olives, almonds and cherries with the objective of maintaining the agricultural heritage of the region. ONETWO developed their name and visual identity which included their brand guidelines.

creditino

CREDITINO

Title
Amsterdam - The Netherlands
Email

Creditino is a Dutch foundation providing microcredits to women in developing countries with the objective of raising their income. ONETWO provides Creditino general marketing advising on communication issues as well as helping them with their visual communication development.

ONETWO Identity  info@onetwoandyou.comNew website developed by Justo van Gessel.

WHAT DO WE DO?

About what we do.

CONSULTANCY, RESEARCH, STRATEGY

Effective communication and design starts with good questions. Who are you? What do you believe in? Where do you want to go? If your goals are to improve or change the perception of your brand, design can help. However, the first question should be why you would like to do this in order to clarify and understand your problem. We need to better understand what makes you different from the rest. We have to get a clear idea of what your 'DNA' is and perhaps discover facets of your identity that you didn't know existed. This is a process that we would like to go through with you. ONETWO and you!

VISUAL IDENTITY & BRAND GUIDELINES

A brand's identity is the visual expression of the brand that is communicated to the outside world and includes its name, logotype, communication, and visual appearance. An identity system and identity guideline manual ensures the consistent use of the brand's identity allowing a brand to be easily recognized and gain awareness. A brand identity creates an emotional connection. We believe that the more your brand identity reflects who you really are and where you stand for, the stronger an emotional connection can be created by your brand. Or as we say, "Dare to be nothing but authentic!" We can help you sort this out, together, ONETWO and you!

NAMING

The right name creates an emotional connection with your audience and distinguishes you from your competitors. It helps build a brand that not only gets the attention of your customers, but inspires their loyalty. Your brand is the audience's feeling about how your company or product represents your core values, design and messaging. It is bigger than the name alone, yet the right name reflects and enhances your identity. Before we create a name, it is vital that we fully understand your business and identify those important values with you, ONETWO and you!

BRAINSTORMING, STREET-O-LOGY & CREATING NEW PATHS

"The lack of money is not an obstacle. The lack of an idea is an obstacle"-- Ken Hakuta. Creating new ideas, having a fresh point of view or finding a different approach is more important than ever. It is, and will be, the way to distinguish your business and create your unique position in the market or even create totally new markets! It ensures the future of your business. ONETWO offers their creativity for exploring new ideas for your product or business. We explore alternative pathways using brainstorming techniques* or we look around us with fresh eyes for new opportunities using street-o-logy*. Above all, we like to use our imagination to create new perspectives. Obviously all of this would be more effective if we could do that with you; ONETWO and you.

IMPLEMENTATION, GUIDANCE, PROJECT MANAGEMENT

Branding is a process, not an event. Sometimes a great idea or a nice design can be 'killed' in the execution phase or in the everyday application of it. ONETWO offers to guide and/or supervise the production and implementation of your design. If you wish, we can also take care of eventual management of specific design projects within your company, even if this implies working with other creative people or agencies. The goal is, above anything else, to improve the way your business communicates with you. ONETWO and you!

Company name
ONETWO Identity
Address
Amsterdam
Phone
Work +31 (0)20 - 894 36 12
Phone
Work skype: onetwoandyou
Email
Phone
Work