WHAT DO WE DO?
About what we do.
CONSULTANCY, RESEARCH, STRATEGY
Effective communication and design starts with good questions. Who are you? What do you believe in? Where do you want to go? If your goals are to improve or change the perception of your brand, design can help. However, the first question should be why you would like to do this in order to clarify and understand your problem. We need to better understand what makes you different from the rest. We have to get a clear idea of what your 'DNA' is and perhaps discover facets of your identity that you didn't know existed. This is a process that we would like to go through with you. ONETWO and you!
VISUAL IDENTITY & BRAND GUIDELINES
A brand's identity is the visual expression of the brand that is communicated to the outside world and includes its name, logotype, communication, and visual appearance. An identity system and identity guideline manual ensures the consistent use of the brand's identity allowing a brand to be easily recognized and gain awareness. A brand identity creates an emotional connection. We believe that the more your brand identity reflects who you really are and where you stand for, the stronger an emotional connection can be created by your brand. Or as we say, "Dare to be nothing but authentic!" We can help you sort this out, together, ONETWO and you!
The right name creates an emotional connection with your audience and distinguishes you from your competitors. It helps build a brand that not only gets the attention of your customers, but inspires their loyalty. Your brand is the audience's feeling about how your company or product represents your core values, design and messaging. It is bigger than the name alone, yet the right name reflects and enhances your identity. Before we create a name, it is vital that we fully understand your business and identify those important values with you, ONETWO and you!
BRAINSTORMING, STREET-O-LOGY & CREATING NEW PATHS
"The lack of money is not an obstacle. The lack of an idea is an obstacle"-- Ken Hakuta. Creating new ideas, having a fresh point of view or finding a different approach is more important than ever. It is, and will be, the way to distinguish your business and create your unique position in the market or even create totally new markets! It ensures the future of your business. ONETWO offers their creativity for exploring new ideas for your product or business. We explore alternative pathways using brainstorming techniques* or we look around us with fresh eyes for new opportunities using street-o-logy*. Above all, we like to use our imagination to create new perspectives. Obviously all of this would be more effective if we could do that with you; ONETWO and you.
IMPLEMENTATION, GUIDANCE, PROJECT MANAGEMENT
Branding is a process, not an event. Sometimes a great idea or a nice design can be 'killed' in the execution phase or in the everyday application of it. ONETWO offers to guide and/or supervise the production and implementation of your design. If you wish, we can also take care of eventual management of specific design projects within your company, even if this implies working with other creative people or agencies. The goal is, above anything else, to improve the way your business communicates with you. ONETWO and you!